When clients are looking for strategic marketing services, one of the first things we recommend doing is a marketing audit.
Essentially, a marketing audit is an in-depth review of your marketing plan. This includes your goals and objectives, your current marketing efforts, results and a competitor analysis.
If you haven’t already incorporated content curation into your digital marketing strategy, now is the time to start! What is content curation, you ask? Well, if you’re personally active on social media you’re likely curating content all the time by sharing news articles on Facebook and Twitter or re-sharing a photo on Instagram.
It’s no longer a secret. Social media for small business is an essential part of growing your small to medium business. However, just because we know that social media for your business is important, doesn’t mean that everyone knows why marketing on social media is so important.